Cosmo is a know-it-all friend who guides you from point A to point B in the fastest and most convenient way possible—even if your journey takes you to the moon.
Cosmo recognized a significant pain point in the travel app market: the complexity of creating smooth travel routes between non-standard departure and arrival points. They envisioned developing a platform that would do more than find plane tickets. It would determine the fastest and most convenient route for any starting point, offering alternative travel options and serving as a trusty companion throughout your trip.
The task was to develop the branding, create a brand identity, and design both the interface and logic of the app within a super tight timeframe—just 2.5 weeks.
• Complicated route planning processes
• Fragmented travel services
• Confusing app navigation
• Lack of app innovation
• Difficulty connecting with fellow travelers
• Efficient Execution: Completed the project within a tight two-week timeframe.
• Comprehensive Deliverables: Delivered all project materials, including a detailed brand book and a fully functional app prototype.
• High User Satisfaction: Users praised the app's functionality, intuitive design, and ease of use.
• Strong Brand Identity: Developed a cohesive and memorable brand identity for Cosmo.
• Innovative Solutions: Integrated features like an interactive travel assistant and "Cosmos Connect" for finding travel companions, raising the bar for travel apps.
• Data-Driven Design: Market research, competitor analysis, and user focus groups informed design decisions, ensuring alignment with user needs.
